Joella's Hot Chicken Comes to the ATL

Joella's Hot Chicken, the iconic Louisville, Ky.-based fast-casual restaurant known for hot chicken and made-from-scratch Southern side dishes is now open near Cumberland Mall. Locations in Kennesaw, Woodstock and Newnan are next. These metro Atlanta locations will join five new stores set to open across Florida, Indiana and Ohio this year, expanding Joella's footprint to five states and reinforcing its presence as the largest hot chicken restaurant brand in the United States.

I was able to get a sneak preview and it was GREAT. Joella's signature hot chicken starts with all-natural, antibiotic and hormone-free chicken expertly brined to lock in juiciness and flavor. Fan-favorite menu items include Jumbo Tenders, Big Wings and Joella's famous Chicken and Waffles. Joella's also offers a vegan, soy-based chicken option made with pea, carrot, beetroot, potato and seasonings.
  • Heat levels: Joella's serves its hot chicken with a choice of six unique heat levels: Southern (no heat), Spiked Honey (sweet & mild), Ella's Fav (flavor with a little heat), Tweener (medium heat), Hot (fiery heat) and "Fire-In Da-Hole" (waiver-worthy).

  • Southern sides: Cooked in-store daily, guests can round out their order with a variety of scratch-made side dishes such as Creamy Mac & Cheese, Green Beans with Bacon, Sweet Vinegar Slaw, Parm Garlic Fries and Kale Crunch Salad.

  • Dippin' sauces: Add extra flavor with Joella's selection of Dippin' Sauces, the perfect complement to any order. Popular flavors include Bama White, a true Southern sauce with hints of horseradish and lemon; JoJo Sauce, a mix of Cheerwine BBQ and Honey Mustard; and Pimento Ranchero, Joella's homemade ranch dressing puréed with homemade pimento cheese.

  • Desserts: Bring down the heat with one (or two) of Joella's sweet treats, including Nutella® Poppers, fried puff pastry filled with Nutella® and powdered sugar sprinkled on top; Banana Puddin', a Southern classic; and Pie-In A-Jar, available in Cookies & Cream, Strawberry Shortcake and a seasonal flavor.

Each of the Atlanta locations will offer counter service and large dining spaces, in addition to drive-thru access. For each new restaurant, Joella's plans to give away "Free Hot Chicken for a Year" to the first 100 visitors. Guests in line on opening day will be treated to complimentary chicken and waffles and coffee, in addition to Joella's swag.

For more information on Joella's Hot Chicken including job opportunities, grand opening dates, events and specials, visit www.joellas.com or follow along on Instagram, Facebook and Twitter.


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